Sanomaru

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Sanomaru
さのまる
Sano Vending Crop.png
Location
Japan
Sano, Tochigi Pref.
CategoryMunicipal mascot
MotifDog/Samurai
Designあた。
Year introduced2011
Born(2011-02-25)February 25, 2011
GenderMale
Official SiteOfficial website


Sanomaru (Japanese: さのまる) is the municipal mascot of Sano City, Tochigi Prefecture, Japan. The character, introduced in 2011, was the champion of the 2013 Yuru-chara Grand Prix (ゆるキャラグランプリ [jp])

Overview

To promote the city of Sano, he appears as a samurai wearing Sano's specialty products and lives in Sano's castle town. The hat is made of a Sano ramen bowl, and instead of the traditional pattern, the design features "SANO" spelled in roman characters. His bangs are made of Sano ramen's medium-thick curly noodles, parted down the middle. His sword is Sano City's specialty fried potato.

He has a mischievous and greedy personality and hobbies include enjoying Sano's local cuisine.

History

In 2011 the design and name of Sano City's mascot, an initiative started by the city government, was put to public consultation. In August, the character was unveiled at the Sano Shugo Festival[1]. Sanomaru would rank 20th at the 2011 Yuru-chara Grand Prix, collecting 43,081 votes[2].

Yuru-chara Grand Prix Rankings

Caption text
Year Votes Rank Ref
2011 43,081 20 [2]
2012 163,258 4 [3]
2013 1,204,255 1 [4]

Note: Winners no longer compete

References

External links

Official website